WooCommerce Dynamic Pricing

WooCommerce Dynamic Pricing (developed officially by Woo) gives store owners flexible control over e-commerce pricing structures and promotional discounting. It enables you to create tiered quantity discounts, reward customer loyalty based on user roles, and launch complex buy-one-get-one (BOGO) deals without needing custom development. Whether you want to configure bulk pricing tables for wholesale shoppers or apply dynamic category discounts, this plugin delivers a streamlined rules engine that integrates directly with the native WooCommerce checkout workflow.

Main Features

• Tiered quantity pricing — Set up quantity break tables for individual products to encourage higher volume orders.
• Role-based pricing rules — Offer exclusive percentage or fixed discounts tailored to specific WordPress user roles.
• Category and cart pricing — Apply automatic discounts across entire product categories or based on total cart thresholds.
• BOGO & special offer promotions — Configure buy-one-get-one, buy-two-get-one-half-off, or multi-buy bundle discounts effortlessly.
• Order total threshold discounts — Reward high-spending customers with percentage or fixed cuts once cart totals reach defined milestones.
• Rule priority & stacking controls — Define execution priorities so discounts stack correctly or prevent multiple conflicting promotions from combining.
• Member-exclusive deals — Seamlessly integrate with WooCommerce Memberships to provide tailored member pricing tiers.
• Native WooCommerce admin integration — Configure all dynamic pricing tiers and promotional conditions directly inside product and shop settings.

Benefits

• Increased average order value (AOV) — Tiered bulk discounts motivate customers to add more units to their carts.
• Streamlined wholesale workflows — Eliminates the need for separate storefronts by managing B2B and B2C pricing on the same product page.
• Automated promotional campaigns — Reduces administrative workload by automating complex seasonal sales and multi-buy offers.
• Enhanced customer retention — Personalized role-based rates incentivize returning buyers, VIP clients, and club members.
• Optimized server execution — Evaluates checkout pricing rules cleanly within native hooks without impacting page load speed.

Who is it suitable for?

• Wholesale and B2B stores requiring volume tiers and custom pricing structures for verified dealers.
• Retail eCommerce brands running regular promotional campaigns, seasonal sales, and BOGO deals.
• Membership and subscription sites offering discounted rates to active community members.
• High-volume product retailers incentivizing bulk item purchases like apparel, office supplies, or consumables.
• Digital agencies and developers setting up automated pricing logic and discount rules for client stores.