WooCommerce Catalog Visibility Options

WooCommerce Catalog Visibility Options gives store owners precise control over who can view product prices, browse catalogs, and complete purchases. It allows you to transform your public WooCommerce shop into a private members-only portal, a lead-generating view-only catalog, or a B2B wholesale platform. With flexible settings to disable the e-commerce cart, hide pricing for unauthenticated guests, and replace add-to-cart buttons with custom messages or contact forms, the plugin adapts your storefront to specialized business models.

Main Features

• Turn shop into a catalog — Disable e-commerce functionality globally to display items as a clean online portfolio without cart or checkout access.
• Role-based price visibility — Restrict pricing visibility to logged-in users, verified wholesale buyers, or specific WordPress user roles.
• Custom alternate content — Replace hidden prices and add-to-cart buttons with custom HTML text, login links, or inquiry buttons.
• Restricted site access — Require visitors to register or log in before they can view specific categories, products, or the entire store.
• Granular per-product rules — Apply visibility settings globally, across product categories, or tailor rules individually on single product edit screens.
• Direct quote and contact integration — Replace purchase buttons with links to request-a-quote forms or sales contact pages.
• Search engine indexing controls — Manage catalog accessibility while keeping search engine bots configured appropriately for SEO.
• Native WooCommerce integration — Configure all catalog rules directly within standard WooCommerce product and store settings.

Benefits

• Seamless B2B & wholesale operations — Protect tiered wholesale pricing from competitors and general retail consumers.
• Enhanced lead generation — Motivates casual store visitors to register an account or reach out directly to inquire about product prices.
• Flexible business models — Effortlessly switch between full e-commerce checkout, members-only purchasing, and inquiry-only catalog modes.
• Frictionless customer onboarding — Provides clear login prompts or custom calls-to-action where prices would normally appear.
• Centralized access management — Control pricing displays and buying permissions across thousands of items without complex code overrides.

Who is it suitable for?

• B2B and wholesale manufacturers requiring client verification and account approval prior to showing dealer rates.
• Bespoke and high-ticket luxury brands offering made-to-order goods that require custom quoting rather than instant checkout.
• Members-only clubs and private stores reserving purchasing capabilities exclusively for registered subscribers.
• Distributors and showrooms using WooCommerce primarily as a digital product catalog for trade shows and sales reps.
• Agencies and developers creating gated e-commerce architectures or hybrid catalog websites for clients.